The month of August is upon us. And for Swifties, meaning it’s formally Follklore season.
That’s as a result of one of the crucial beloved tracks on Taylor Swift‘s 2020 album shares a reputation with the month we’ve simply entered: “August,” instructed by way of the attitude of a personality dubbed by the fandom as Augustine, who fills the position of “the opposite girl” within the teenage love triangle chronicled by Folklore.
Even Swift herself has taken to Twitter to ring within the begin of the month, despite the truth that she’s launched two extra albums (Evermore and Midnights) since dropping Folklore on the top of the COVID-19 pandemic. (The album is simply that iconic, and so is “August.”)
“get within the automotive it’s august,” the pop star wrote on the stroke of midnight on Tuesday (Aug. 1), referencing one of many music’s lyrics: “Keep in mind after I pulled up and mentioned ‘Get within the automotive’/ After which canceled my plans simply in case you’d name?”
Her tweet acquired a couple of million likes in only a few hours, with hundreds of followers sharing their pleasure within the feedback. A lot of them quoted extra lyrics in Swift’s replies: “SALT AIR AND THE RUST ON YOUR DOOR!!!!” wrote one, whereas one other added, “i by no means wanted something extra (than this tweet).”
“august heads unite,” chimed in Jack Antonoff — who produced “August” — in a tweet of his personal.
Different Swifties have additionally shared do-it-yourself memes and reverent tweets honoring the observe, with a number of individuals declaring, “It’s formally august by taylor swift month.”
There’s loads of proof past Tuesday’s swirl of Swiftie tweets that proves “August” isn’t simply any previous fan-favorite music, however has the evergreen energy of a seasonal traditional, one thing diehard Swifties and informal followers alike will mud off yearly. As an illustration, the observe made a resurgence on the Sizzling Rock & Various Songs chart only a few weeks in the past, and returned to the highest 10 of the Sizzling Various Songs chart — mirroring the chart enhance “August” noticed one yr in the past.
And, assisted by a heavy function in Prime Video’s Summer time I Turned Fairly season two trailer, “August” has additionally skilled a serious streaming enhance lately. The week the trailer got here out, its streams went up by 24%, based on Luminate.
See Taylor’s tweet and posts from Swifties celebrating “August” under:
