Bandcamp has revealed a brand new ‘Listening Events’ function which can be out there for each labels and artists to host.
The brand-new function will permit artists and organisers to plan an occasion with a reside play-through of an album together with a reside chat through which each the artist and their followers can take part.
Bodily copies of the album, together with merchandise and paintings, can be featured in the course of the listening social gathering and anybody who purchases the music is ready to get a shoutout inside the chat room.
The ‘Listening Events’ had been created as a solution to spotlight new music that’s nonetheless within the pre-order/pre-save stage or as a celebration on launch day. The streaming occasions may also be used to attract consideration to basic albums, fan favourites, or albums which are celebrating anniversaries.
3024 label head Martyn described Listening Events as “the Bandcamp equal of chatting with followers after the gig!” on the official Bandcamp hub.
Lady Ray additionally shared: “We had such enjoyable doing a Bandcamp listening social gathering forward of our launch. It was genuinely so touching to listen to folks’s reactions to our album because it performed, and such a pleasant solution to work together with followers. We had been capable of share little insights into the document that we wouldn’t have in any other case.”
Earlier this 12 months, The Charlatans’ frontman Tim Burgess launched his listening events as each a radio present and podcast.
Burgess started his Listening Events – through which he invitations artists to Tweet alongside track-by-track to supply perception on new and basic albums – in March 2020. This was in response to the primary nationwide lockdown and since then, there have been lots of of instalments and two books concerning the widespread on-line occasions.
His sequence aired on Absolute Radio for six weeks, along with his first company being pop-punk royalty, Fall Out Boy.
Absolute Radio’s Content material Director, Paul Sylvester stated: “Tim’s Listening Get together has turn out to be a phenomenon. Giving audiences the prospect to take heed to the music and dialog whereas participating with different followers on social media ties all the things collectively.”