Taylor Swift ‘Eras Tour Book’ Sells Nearly 1M Copies in First Week

Taylor Swift‘s new e-book has achieved a large debut.

Goal Company introduced Friday that the singer’s official Taylor Swift | The Eras Tour E-book, which is obtainable solely at Goal, has offered almost a million copies in its first week and highest-selling week one new launch print e-book of 2024 thus far and the fastest-selling new launch e-book of the final 4 years. The Eras Tour e-book can be the highest-selling e-book within the music class since Circana started monitoring 20 years in the past.

Swift’s Eras Tour E-book, which chronicles her record-breaking tour from begin to end all through 256 pages, was launched in Goal shops nationwide on Black Friday. The e-book consists of over 500 photographs displaying never-before-seen efficiency images in addition to unique rehearsal images and behind-the-scenes photographs of devices, costumes, set items and the tour’s designer sketches. Swift additionally penned private reflections and notes concerning the tour for the e-book.

Along with the e-book, Goal launched the Tortured Poets Division: The Anthology for the primary time on CD and vinyl.

“We knew the discharge of Taylor Swift | The Eras Tour E-book and The Tortured Poets Division: The Anthology can be an enormous, large second for Goal buyers and Taylor Swift followers in all places, however seeing the record-breaking response unfold over the past week has been an absolute thrill,” Rick Gomez, govt vice chairman and chief business officer, Goal mentioned in an announcement. “I’m extremely happy with Goal’s partnership with Taylor and the best way our groups labored collectively to make this yr’s Black Friday and Cyber Week unforgettable for thus many individuals.”

The e-book marks one other celebration of Swift’s two-year-long tour. Final yr, the singer launched a live performance movie, Taylor Swift: The Eras Tour, which amassed $250 million on the field workplace and stands because the highest-grossing live performance film in historical past. Swift and her group self-financed the $15 million movie.

The movie was among the many films nominated for the first-ever award for finest cinematic and field workplace achievement on the Golden Globes. (Greta Gerwig’s Barbie was the inaugural winner.)

The ultimate reveals of Swift’s Eras Tour will happen in Vancouver on Dec. 6-8.