The Billie Eilish multi-media blitz upfront of the upcoming launch of her third studio album, Hit Me Exhausting and Tender, will kick off in earnest on Friday (Might 10) with the launch of Billie Eilish Radio on SiriusXM. The devoted streaming channel will debut at midday E.T. with a combination curated by the “What Was I Made For?” singer.
As with different current channels devoted to artists together with the Beastie Boys, Coldplay, Michael Jackson and Bob Marley, the Eilish channel will likely be a mixture of her music and artists which have impressed her. On the day of the album’s launch, Might 17, the channel will play the total album starting at 12 a.m. ET, with extra performs all through the weekend, in accordance with a launch. The opening weekend celebration may even function unique perception and commentary in regards to the LP from the singer and her brother/producer, Finneas.
The channel will likely be accessible to North American subscribers on channel 3 from Might 10-23, together with an unique channel on the SiriusXM app from Might 10-June 7.
In a trailer for the channel, Eilish says, “I really like music a lot and all I need to do is share music I really like on a regular basis with everyone that I really like. Take heed to it wherever you are feeling snug and protected and good.”
The SiriusXM channel will be part of a lot of different promotional stunts to hype HMHAS, together with listening events on Might 15 and 16 in New York Metropolis at Brooklyn’s Barclays Middle and Los Angeles’ Kia Discussion board, in addition to HIT ME HARD AND SOFT – A Listening Occasion Offered by Apple Music, which is coming to Dolby Cinema at AMC Theatres areas throughout North America on Might 16 and 17. A launch promised that the screening will give followers “the possibility to be one of many first to listen to the brand new album with a visible accompaniment.”
Tickets for the film’s two-day run will price $5 every and can be found for buy right here right here. A portion of the proceeds will go to AMC Cares Charitable Fund, which offers monetary help to certified nonprofit organizations.
Watch the SiriusXM launch announcement under.