MAX is completely silly in love, and Le Sserafim’s Huh Yunjin helps him unfold the phrase.
The pop singer, songwriter and actor (actual title: Max Schneider) groups up with the Okay-pop icon on “Silly in Love,” the opening observe on his new album Love In Stereo.
The recent reduce is bursting with pop vitality, and, for the reason that stroke of midnight, is accompanied with an official music video that follows Max on his travels from Los Angeles, CA to Seoul, South Korea the place the pair get right down to transferring and grooving for the cameras.
“Silly in Love” took place in a second of serendipity. Max made his personal luck; he was visiting South Korea to work with a producer on music for BTS, when one of many lads instructed the concept of a collaboration with Le Sserafim.
He confirmed as much as a gathering, “they usually gave me this reward, which is a extremely stunning factor in Korea — plenty of occasions you give your reward as an album and write a letter,” he tells Folks. “Yunjin wrote me a letter, and it was like, ‘I hope we get to satisfy and work collectively,’” he recounts. “It was actually endearing, so I prolonged my journey to see her stay.” The connections run deeper than a love of pop music; each artists had been raised in New York.
Le Sserafim is sizzling proper now. The South Korean pop group turned a Billboard Sizzling 100-charting act for the primary time this yr, due to the one, “Straightforward,” debuting at No. 99.
The group’s five-track EP of the identical title bowed at No. 8 on the Billboard 200. Additionally, Straightforward began at No. 2 on each the World Albums and High Album Gross sales charts, whereas the title observe roared to No. 6 on the Billboard World Excl. U.S. chart, marking the group’s second, and high charting, high 10 effort.
Max loved a breakthrough together with his tender pop hit “Lights Down Low” that includes gnash, which peaked at No. 20 on the Billboard Sizzling 100 chart again in 2016. The New Yorker has additionally collaborated with the likes of BTS and bandmate Suga, Hayley Kiyoko, Noah Cyrus and Chromeo, a lot of whom assisted on his 2020 mission, Color Imaginative and prescient.
Stream “Silly in Love” under.