In case you missed it, Snoop Dogg‘s current declare that he was giving up the ganja was a brilliantly executed product placement headfake. For proof look no additional than his shock pop-in at Wednesday night time’s (Nov. 29) thirty seventh annual FN Achievement Awards in New York. Based on Footwear Information, Snoop got here to assist his outdated pal Martha Stewart, who was readily available to current the Individual of the 12 months award to Skechers president and co-founder Michael Greenberg.
Whereas honoring Greenberg, Stewart’s speech was interrupted by the rapper. “He [Greenberg] continues to maneuver the needle and set the bar sky excessive with each new assortment, together with my sketches assortment, which is home windows of all of the sketches everywhere in the world,” mentioned Stewart.
Then Snoop appeared and requested his longtime pal and Martha & Snoop’s Potluck Dinner Social gathering co-host, “What about my assortment?” in reference to his Snoop Dogg x Skechers Assortment that dropped earlier this 12 months. “I’m doing so effectively… I used to be pondering that possibly we should always do a industrial for Tremendous Bowls,” he added in reference to the Skechers advert the 2 did for this 12 months’s Tremendous Bowl.
Whereas amassing his award, Greenberg made a joke about Snoop’s current cryptic declare “I’ve decided to give up smoke.”
“I’ve to say. You actually, actually involved me while you have been giving up smoking,” Greenberg mentioned to the rapper with the legendary “smoke weed day-after-day” public persona. “I assumed you have been going to be an emotional wreck that we must cope with that. Thank God, you’re nonetheless smoking!” Greenberg added.
The Doggfather confirmed that he was undoubtedly again to bud. “I used to be smoking backstage too, by the best way,” Snoop mentioned.
Simply days after suggesting he was out of the blue smoke-free, Snoop revealed that the “smoke” a part of his assertion was a clue to his newest endorsement deal. “Go smokeless with Snoop Dogg,” learn a headline on the web site for the Solo Range firepit firm. The discharge unwrapped the model’s limited-edition collab with Snoop, which features a $350 “Snoop Range” that includes the rapper’s brand, signature and a pair of canine paws emblazoned on the facet, in addition to a bucket hat and sticker pack.