Streaming exercise for Sean “Diddy” Combs has severely dipped since he has been accused of assault and harassment.
When evaluating Combs’ U.S. catalog streams throughout the first week of December — two weeks after Cassie Ventura sued him — with streams of his catalog throughout the week ending Might 16, there was a 51.8 % lower for songs underneath his stage identify Diddy from 2,624,000 streams to 1,265,000 streams, in line with Luminate, which tracks music streams and gross sales.
As Puff Daddy throughout the identical interval, he noticed an analogous drop: there was a 48.3 % lower from 1,359,000 streams to 703,000 streams. Underneath his stage identify Diddy, the change was very small: a 2.1 lower from 604,000 streams to 591,200 streams.
The streaming decline comes after Combs apologized on Sunday for a lately surfaced 2016 video which sees him attacking Ventura, his ex-girlfriend and former protege who was signed to his Dangerous Boy file label. Within the video, first obtained by CNN, Combs is working out of a lodge room in a towel and chasing a lady who seems to be Ventura towards the elevator. He grabs her by the again of the neck and throws her on the ground, kicks her, shoves her and drags her by her sweatshirt. Later within the footage, he returns to kick her once more, after which throws an object from a close-by desk at her.
“It’s so troublesome to replicate on the darkest occasions in your life, however generally you bought to try this,” Diddy mentioned in a video posted to his Instagram account. “I used to be fucked up — I hit all-time low — however I make no excuses. My conduct on that video is inexcusable.”
Combs and Ventura, who had a significant hit in 2006 with the bop “Me & U,” have been romantically linked for over a decade. Final November, she accused the rapper of repeatedly raping and bodily abusing her throughout their relationship. The lawsuit, which additionally named Dangerous Boy and Sony Music, claimed that Ventura was “trapped by Mr. Combs in a cycle of abuse, violence and intercourse trafficking.” The declare additionally alleged that Diddy “punched, beat, kicked and stomped” on her a number of occasions. They settled the case shortly after the submitting, however Combs has since confronted a number of new lawsuits this yr, accusing him of rape, sexual assault and intercourse trafficking. He has denied all the allegations. In March, his Miami and Los Angeles’ properties have been raided by Homeland Safety.
Combs’ final album, The Love Album, earned him a Grammy nomination — marking his first nod in 20 years as a lead artist, although he determined to skip the February ceremony as drama surrounded him. The album didn’t make an actual splash on the music charts, however it earned some acclaim and featured high-profile collaborations with Justin Bieber, The Weeknd, Mary J. Blige, John Legend, Burna Boy and even Herb Alpert. It was additionally on the first-round poll for this yr’s BET Awards although it didn’t earn a nomination for album of the yr.
Since releasing music within the ‘90s, Combs has dropped solo initiatives however primarily seems on songs via collaborations, remixes and as a producer. He famously produced albums by the Infamous B.I.G. and Mary J. Blige, and produced songs for Britney Spears, Jay-Z, Burna Boy and Jennifer Lopez, his former girlfriend. And he has collaborated on songs with all kinds of artists, together with Usher, Beyonce, Janet Jackson, Mariah Carey and Katy Perry.
Combs has scored 15 Prime 10 hits on the Billboard Sizzling 100 chart, together with 5 No.1s. He’s the winner of three Grammy Awards.
Luminate is owned by Penske Media Eldridge, the three way partnership between Eldridge Industries and Penske Media Company that additionally owns The Hollywood Reporter.