Okay-pop woman group (G)I-DLE have launched their first-ever English single, titled ‘I Do’.
‘I Do’ is the woman group’s first launch in partnership with 88rising. It comes shortly after a brand new partnership between the Asian-focused music firm and the woman group’s label CUBE Leisure, per Billboard.
Within the music video for ‘I Do’, the members of (G)I-DLE play an extraterrestrial who crash lands on Earth. She meets a sort stranger who takes her in, and the pair quickly fall in love.
Nevertheless, the duo are being chased down by mysterious males in hazmat fits, and are later cornered in a abandoned warehouse. To be able to save her love, the extraterrestrial makes use of her magic powers and sacrifices herself.
“Don’t you go falling in love / Belief me she’s not the one / She gained’t ever love you want I do / Maintain you want I do / Know you want I do,” the woman group sing on the refrain of ‘I Do’.
‘I Do’ is the primary style of (G)I-DLE’s upcoming absolutely English EP ‘HEAT’, which will likely be launched in September. “We’re very excited in regards to the launch of ‘HEAT’, which will likely be our first EP absolutely in English,” Ahn Woo-hyun, CEO of Dice Leisure, instructed Billboard.
“’HEAT’ is all about being assured and bringing the spirit of an infinite summer season with you wherever you go. We hope that the discharge of ‘HEAT’ will enable us to convey the message and mission of (G)I-DLE to the entire world,” Ahn added.
In the meantime, Sean Miyashrio, the founder and CEO of 88rising, mentioned that he has “been a fan of (G)-IDLE for a very long time as a result of, creatively, they’re so in tune and concerned with the music and stuff they put out”.
“That was one thing to me that was refreshing in regards to the group that I all the time felt,” he added. “It makes the method a lot extra significant when there may be such a agency perception and standpoint the artists have and I felt actually honoured that they might be open to collaborate with us.”
(G)I-DLE are the most recent Okay-pop act to begin working with 88rising. The Asian-focused music firm additionally has partnerships with the likes of Jackson Wang, BIBI, Chung Ha and extra. Elsewhere, (G)I-DLE’s newest Korean single ‘Queencard’ was just lately named by NME as one in all finest Okay-pop songs of 2023 to this point.