Best Photos From 2024 Rolling Loud California, From Ye x Ty Dolla $ign, Nicki Minaj, North West, Post Malone & More

A primary Thursday night time (March 14) present spotlighting a particular Vultures efficiency by ¥$ (Ye + Ty Dolla $ign), plus North West making her debut competition efficiency, had been among the many highlights and surprises for followers attending 2024 Rolling Loud California. Holding court docket for an unprecedented 4 nights (March 14-17) at Inglewood, Calif.’s Hollywood Park, the annual competition’s stacked deck of headliners additionally included Nicki Minaj, Submit Malone and Future x Metro Boomin.

Simply as buzzworthy, nevertheless, had been the extra acts rounding out Rolling Loud’s three full days of programming. Amongst them: Bryson Tiller, Sexyy Pink, Summer time Walker, Flo Milli, PartyNextDoor, Don Toliver and Large Sean, in addition to Los Angeles rap legends YG and Tyga in a joint efficiency.

The primary Rolling Loud occasion of 2024 additionally offered a wide-ranging assortment of merchandise impressed by L.A. sports activities groups, road artwork, racing tradition, anime, skateboarding and extra. Curated by Rolling Loud’s director of merchandise Ray Guilbauilt and primarily designed by Prism Works Group, the merch choices additionally included collaborations with YG, marking the rapper’s tenth anniversary of his basic album My Krazy Life; Chief Keef’s Glo Gang; a Rolling Loud co-branded belt by BB Simon; and the fest’s continued partnership with Without end 21 for the favored merch activation Bunny’s Bae Bar.

These unable to attend in particular person might tune in every day to Rolling Loud’s livestream on its YouTube channel. Offered by Sprite, the fest’s official livestream was hosted by Jazzy of Jazzy’s World (with whom 10-year-old North West, aka Miss Westie, did her first on-camera interview about her forthcoming debut album Elementary Faculty Dropout), Tallie Spencer, Speedy Morman, Bootleg Kev and Hakeem Rowe, amongst different personalities.

Approaching its tenth anniversary in 2025, Rolling Loud — co-founded by Matt Zingler and Tariq Cherif — is heading subsequent to Europe this summer time (July 5-7, 2024, close to Vienna, Austria), coming again Stateside for Rolling Loud Miami (July 19-21) after which returning to Asia with Rolling Loud Thailand (Nov. 22-24).

Beneath, try the picture gallery of memorable moments from Rolling Loud California.