Beyoncé is kicking off the North American leg of her Renaissance World Tour in vogue: She’s partnering with Canadian retailer Holt Renfrew to launch merchandise for her current album and tour.
The Renaissance Flagship, an set up that celebrates the style of the singer’s Renaissance period, album and tour, will remodel the third flooring of Holt Renfrew’s 50 Bloor Avenue West retailer in Toronto from July 5-11. The merchandise launch coincides with Beyoncé’s two-night stint at Toronto’s Rogers Centre on July 8-9.
That is the primary time the 21-piece assortment, priced from about $20 to $250, can be obtainable in North America. Beyoncé first launched the Renaissance Flagship in London as she toured the European leg of her world tour in Could.
“We, at Holt Renfrew are thrilled and honoured to be the house to the RENAISSANCE FLAGSHIP in Toronto. At Holts, we stand behind empowering self-expression and igniting constructive change and we actually imagine that the RENAISSANCE FLAGSHIP is an incomparable Illustration of this spirit,” Sebastian Picardo, president and CEO of Holt Renfrew, stated in a press release. “We will’t wait to welcome all to this unforgettable expertise in partnership with one of many best icons in leisure.”
Gadgets within the assortment embrace Beyoncé’s signature silver Renaissance cowboy hat; a “Summer time Renaissance” hoodie that includes an outsized “B”; a white T-shirt with art work impressed by a phase from the tour; a long-sleeved T-shirt that includes the Renaissance album cowl however in inexperienced display type; an 80-page Renaissance World Tour artwork ebook; and a “We Shut This Metropolis Down” T-shirt in homage to the singer’s Toronto takeover.
The Renaissance Flagship can even embrace an exhibition of Renaissance Couture by Beyoncé x Balmain, which is making its North American debut. The star introduced the collaboration, which she co-created with Balmain inventive director Olivier Rousteing, in March. It consists of 16 couture outfits devoted to the 16 songs on Renaissance and the collaboration marks the primary time a Black lady has overseen the couture providing from a historic Parisian home.
Along with Renaissance Couture by Beyoncé x Balmain, the singer is launching a four-piece, limited-edition product extension titled Renaissance: Beyoncé with Balmain. Drawing inspiration from the couture items that can be on show at Holt Renfrew, it consists of two outsized tees, a dropped-shoulder hoodie and big tote emblazoned with the gathering’s moniker. They are going to be priced from about $150 to $450.
Beyoncé launched her Renaissance World Tour on Could 10 in Stockholm, Sweden. After two nights in Toronto, she can even go to stadiums in Philadelphia, New Jersey, Chicago, Atlanta, Inglewood and Houston, her hometown. The tour will wrap on Sept. 27 on the Caesars Superdome in New Orleans.
Renaissance debuted at No. 1 on the Billboard 200 albums chart final August, for Bey’s seventh solo chief.
This text initially appeared in THR.com.
