After months of anticipation, we’re simply days away from Rihanna taking the stage for the Tremendous Bowl LVII halftime present. Forward of the massive occasion, Billboard chatted with the present’s govt producer Jesse Collins and President of Jesse Collins Leisure, Dionne Harmon.
“She’s working exhausting […] It’s going to be a halftime present like none different,” Collins informed Billboard on the Golden Globes afterparty on Jan. 10, including that he hopes the celebrity performs “all” her main hits.
Harmon, who says she’s excited for the “music, trend, glamour” of RiRi’s efficiency, later joked, “Possibly she will simply take over the entire recreation.”
Watch the total interview above.
The newly rebranded Apple Music Tremendous Bowl Halftime Present, which is being produced by DPS with Roc Nation, will happen on Feb. 12 in Glendale, Arizona. The efficiency marks Rihanna’s first in 5 years.
The 34-year-old pop star, who welcomed her first youngster with A$AP Rocky in Could 2022, continues to be recent off releasing her first items of recent music in six years with “Elevate Me Up,” which debuted at No. 2 on the Billboard Scorching 100 final November, and “Born Once more” as a part of the Black Panther: Wakanda Eternally soundtrack.
“Rihanna is a generational expertise, a lady of humble beginnings who has surpassed expectations at each flip,” Jay-Z, former collaboration and founding father of Roc Nation, beforehand mentioned in a press release. “An individual born on the small island of Barbados who grew to become some of the distinguished artists ever. Self-made in enterprise and leisure.”
