Taylor Swift‘s The Eras Tour is making ready to the touch down in Philadelphia this weekend, and to have a good time, one radio station is doing a serious overhaul to get followers hyped for the pop star’s return. On Thursday (Could 11), Audacy introduced that 96.5 TDY (WTDY-FM) in Philadelphia is renaming the station to Ninety-Swift-5 T-A-Y beginning by 9 a.m. ET on Could 15.
The celebratory transfer will see the radio station completely play songs from Swift’s catalog, and can moreover change its logos, on-line and on social platforms, to mirror “Taylor’s Hits.”
“It’s an thrilling time for our stations as we welcome Taylor Swift again to Philadelphia,” mentioned David Yadgaroff, senior vice chairman and market supervisor, Audacy Philadelphia. “TDY will have a good time this superb weekend by showcasing Taylor in a particular approach. We will’t wait to show TDY into T-A-Y, Taylor’s Hits!”
The Eras Tour will contact down in Philadelphia’s Lincoln Monetary Subject Could 12-14. Forward of the reveals, WTDY-FM will likely be on website to fulfill Swifties, arrange a photograph sales space with Swift period acceptable props, and can host a “Taylor-oke” karaoke session for followers. Those that usually are not in possession of tickets for the Philadelphia reveals will likely be given an opportunity to win, because the radio station will maintain a contest every day of the stadium dates.
WTDY-FM altering its identify to Ninety-Swift-5 T-A-Y is only one of many latest strikes a metropolis has performed to have a good time The Eras Tour coming to city. Most just lately, Nashville devoted a bench at its Centennial Park with references the pop star’s “Invisible String” lyrics: “Inexperienced was the colour of the grass the place I used to learn at Centennial Park”.
