TREASURE is stomping again with “KING KONG,” the Okay-pop boy band’s first new single of the yr that mixes their immense vitality with a cinematic aptitude — very similar to the long-lasting beast himself. Opening with daring, thumping guitars earlier than the group’s signature “TREASURE” whisper from Choi Hyun Suk, the tune rapidly factors to an exhilarating journey forward.
With a fervently catchy pop refrain declaring “My coronary heart is like King Kong” and a formidable rap part that highlights rappers Hyun Suk, Yoshi and Haruto (the previous two who each co-wrote and co-composed the observe), the most recent TREASURE single is a burst of high-energy Okay-pop maximalism. The tune culminates in an intense industrial breakdown earlier than launching into an all-group chant outro, a sonic signature for the group. Jihoon’s ad-libs scattered all through the outro solely add to the dynamic closing.
In the meantime, the accompanying music video attracts closely on monster, motion and sci-fi film themes a la King Kong. With units like a futuristic lab, a police automobile chase within the metropolis, and a thundering apocalyptic wasteland, the “KING KONG” video options choreography mimicking the long-lasting beast and moments the place all 10 members peer at viewers with eerie, glowing eyes but additionally extra refined nods to Hollywood anti-heroes like in Hyun Suk’s inexperienced ponytail, harking back to a Godzilla-like tail, as a playful nod to a different iconic beast.
Produced by Airplay, identified for R&B and pop–impressed works with Okay-pop heavyweights like Taeyang, LeeHi, WINNER, iKON, and IZ*ONE, “KING KONG” blends parts of TREASURE’s pumped-up performance-ready sound with an industrial and cinematic edge. The one is the group’s newest launch since signing with Columbia Data in October and subsequent large transfer since launching a clothes collaboration with Uniqlo final week.
Watch “KING KONG” beneath:
