BTS member Jungkook has change into the brand new international ambassador for trend model Calvin Klein. Watch his first marketing campaign with the model beneath.
Jungkook’s marketing campaign for Calvin Klein’s Spring 2023 assortment was shot by Park Jong-ha , and options the Okay-pop idol in a number of totally different denim outfits from the model. In the meantime, the accompanying captures the singer dancing for the digicam, set to Zayde Wolf’s 2016 tune ‘King’.
The appointment was first confirmed on March 28 by Elle Singapore in an Instagram put up, forward of the discharge of Jungkook’s first marketing campaign with the model.
“I’ve been a fan of Calvin Klein for a very long time, and I’m thrilled to be their latest international ambassador,” Jungkook stated, per Elle Singapore. “This partnership could be very particular, as Calvin Klein’s heritage and model values resonate with me.”
“My music is how I talk with my followers world wide, and I see this partnership as a chance to attach with them in a brand new method. I’m extremely excited for folks to see a brand new facet of me on this first marketing campaign for the model,” he added.
In a press assertion, Calvin Klein’s CMO Jonathan Bottomley spoke aboout why Jungkok was the precise match for the model: “Jungkook is without doubt one of the world’s hottest artists; he possesses a uncommon capacity to attach with worldwide audiences by each his music and his type. We’re lucky and excited to have him be part of the Calvin Klein group.”
Calvin Klein beforehand revealed BLACKPINK member Jennie as one of many stars of its new spring marketing campaign, alongside different celebrities, together with FKA Twigs, Kendall Jenner, Aaron Taylor-Johnson and Michael B. Jordan.
Again in April 2021, BTS joined Louis Vuitton as the style home’s new ambassadors. Earlier that 12 months, the boyband had worn fits from Louis Vuitton’s F/W 2021 menswear assortment to the 2021 Grammy Awards.
In the meantime, yesterday BTS member Jimin launched the UK Storage and Deep Home remixes of his new single ‘Like Loopy’. The unique model of the tune seems on his debut solo album ‘FACE’, which additionally contains the one ‘Set Me Free Pt.2’.
